Marketing Officer- Los Angeles

Country UNITED STATES OF AMERICA City Los Angeles Department Closing date 27 October 2013

Job Purpose The successful candidate will be responsible for the design and creation of a set of sales promotional and marketing initiatives aimed at increasing Etihad Airways’ sales, market share, image, brand and reputation in the US market Responsibilities Responsibilities include but are not limited to: Determine annual marketing strategy for the Western Region and evaluate ROI for each project Create annual marketing plan in conjunction with Head Office Evaluate and schedule additional ad-hoc activities & events Initiate ongoing recommendations for new opportunities ‘Negotiate’ with head office for support when required Implement marketing plans for the region Items include trade shows, event sponsorship, PR activities, seminars, road-shows, advertising, customer communication, webinars, creation or facilitation of point of sale materials and giveaways Negotiate with 3rd party service providers or event organizers Maintain marketing budget and ensure activities remain within budget Verify invoices, prepare approval forms and ensure payment made within prescribed time-frame Communicate plans and proposals to VP & sales team Evaluate ad-hoc opportunities & recommend action  Support sales team activities as appropriate Requirements University Degree in Marketing preferred, along with recognized marketing experience, commercial experience, preferably with an airline marketing role In addition: Highly organized, excellent communication and interpersonal skills Motivated, self-starter, with a thorough understanding of the sales organization Organized, methodical approach to problem solving Numerate and literate High level of confidentiality and trustworthiness required

Click here to apply for this job