Manager, Marketing

VACANCY – MANAGER, MARKETING
Position Title:	Manager, Marketing
Duty Station:	Mombasa, Kenya
Main Responsibilities and Duties
Our client is a market leader in the edible oils sector. They wish to recruit a seasoned, results-driven Manager to oversee the Marketing function of the company. Based in Mombasa but with national responsibility, the holder will be expected to: · Make thorough market and brand reviews at regular times and sales follow up at the national and retailer level. · Conduct market research to understand market dynamics. · Review and action market data from external sources. · Participate in defining the long term strategy of the company in oils, fats and soaps. · Develop and present a marketing and brand plan for the next year in line with the long term strategic plans. · Implement marketing plan in terms of budget timing and brand guide lines. · Recommend corrective measures in the course of the year to achieve the set targets. · Keep the marketing mix up to date and cost effective in terms of packaging, design point of sale and lead all creative developments, including managing the various creative agencies. · Lead actively in the NPD development process and ensure a successful launch. · Give support to the sales team and make sure that account and brand plans are integrated. · Stimulate sales opportunities. · Develop a Brand manual for the Company. · Roll out the Company brand into every internal business location and ensure consistency. · Develop both an internal and external PR programme. · Drive packaging innovation and development. · Play a key role in supplier presentations.
Education, Skills & Knowledge:
The ideal candidate will: · Have a first degree as a minimum, coupled with relevant professional qualifications. · Have a minimum of 5 years marketing experience in FMCG branded business. · Possess proof of international exposure in marketing. · Possess a demonstrable capacity for managing an NPD process from conception and briefing through to implementation. · Have good experience in communication, graphic design and creativity. · Have good experience working with creative agencies and control of creative processes through to implementation. · Have good understanding of production opportunities and limitations.
APPLICATION PROCESS Interested candidates are requested to submit their applications on e-mail, together with the latest copy of CV, day time telephone number and details of their current remuneration to: recruit@idp-ea.com so as to be received on or before Friday 25th March 2011. Only candidates who meet the minimum requirements will be contacted.
To View this and other opportunities or upload your CV, visit our website on http://www.idp-ea.com/featured-jobs/ Member of the DCDM/BDO Organization