Volunteer - Public Relations & Marketing Coordinator

IWI is seeking a Public Relations & Marketing Coordinator to nurture a strong industry network, increase awareness and develop an enviable image by developing and executing effective communication and media relations programmes.

As an organisation which is run 100% by volunteers, we are looking for a Public Relations & Marketing Coordinator who can help lead IWI while ensuring we remain true to our mission and goals.

Responsibilities

▪ Develop a marketing communications plan including strategy, goals, budget and tactics

▪ Develop media relations strategy, seeking high-level placements in print, broadcast and online media

▪ Coordinate all public relations activities

▪ Work with social media team to engage audiences across traditional and new media

▪ Cultivate new contacts within business and industry media

▪ Manage media inquiries and interview requests

▪ Manage assistants responsible for marketing of teams

▪ Create content for media kit, press releases, byline articles and keynote presentations

▪ Monitor, analyze and communicate PR results on a quarterly basis

▪ Evaluate opportunities for partnerships, sponsorships and advertising on an on-going basis.

▪ Build relationships with thought leaders to grow industry awareness

▪ Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them

Requirements

▪ Proven working experience in public relations required

▪ Proven track record designing and executing successful public relations campaigns at both a local and national level

▪ Strong relationships with both local and national business and industry media outlets

▪ Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews

▪ Exceptional writing and editing skills

▪ Solid experience with social media

▪ Event planning experience

HOW TO APPLY:

To apply, email CV and cover letter to info@internationalwomensinitiative.org.