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Marketing Executive

CountryAUSTRALIA
CitySydney
DepartmentMarketing
Closing date14 August 2013
Job DescriptionTo deliver innovative and inspiring marketing campaigns that demonstrate a strong return on investment, positioning Etihad as the World’s Leading Airline.
Working alongside our Marketing Executive for Corporate and Alliance Sales, this role is responsible for Leisure Sales and Specialist Markets. 
RequirementsEssential
  • 3 years experience in marketing / communications role
  • Played a key role in conceiving and delivering a genuinely innovative and effective marketing campaign
  • Understanding the dynamics and drivers of corporate travel management (either from perspective of corporate client or travel management company)
  • Campaign conception, execution, tracking and reporting
  • Budgeting and account processing
  • Creating reports including sales results analysis
Desirable: Any of the following:
  • Experience in loyalty marketing and particularly frequent flyer schemes
  • Experience in graphic design, experiential marketing, conference & events & expos
  • Experience in partnership management, sales and marketing
  • Direct experience managing the creative agency relationship
Responsibilities
  • Plan and execute annual marketing campaigns for leisure travel retailers
  • Plan and deliver marketing support to support specialist markets including groups, wholesale, online sales and MICE
  • Plan and execute direct sales campaign via etihad.com
  • Above the line advertising / creative agency traffic management
  • Administration tasks, including budgeting, record keeping
  • Regular reporting to key stakeholders in the organisation
The IndividualEssential:
  • High proficiency in written and spoken English
  • Strong numeracy skills
  • Capacity to multitask, and maintain output in a consistently fast paced environment whilst ensuring accuracy and adherence to brand standards
  • Ability to generate incremental sales through creative and targeted marketing campaigns
Desirable:
  • Proficiency in written and spoken Arabic
  • Tertiary qualification, preferably in marketing, communications, advertising or travel management
IT Systems Required

Essential
  • Microsoft Office, particularly Word, Powerpoint, Excel

Desirable
  • Adobe Creative Suite
  • Experience with CRM systems
  • Experience with web content management systems