Legacy Marketing Manager

SALARY: £35,800 to £38,327 pa pro rata
CONTRACT: Permanent
LOCATION: London, EC1R 0BJ
CLOSING DATE: Friday 14 September 2012

At ActionAid we've undergone significant planned change to ensure we are better positioned to deliver lasting solutions to the problems of global poverty. A new structure and fresh thinking has re-energised the organisation. We've now created fantastic career opportunities for experienced sector professionals who want to be part of an organisation that is focused on delivering a bold strategy to provide sustained improvements to the poorest and most excluded people in the world. Join our action to end poverty now and be part of something truly amazing.

Your role will be to develop and deliver a strategy that increases our legacy income by 30% over the next 5 years. This will involve working closely with colleagues to promote legacies as a key way of supporting us and to ensure legacy giving is marketed regularly in supporter communications such as our website, social media and supporter magazine. As legacy champion within the organisation, we will look to you to deliver bespoke legacy campaigns, build relationships with supporters as well as provide monitoring and develop forecasts.

Extensive direct marketing experience in the charity sector should mean that you know how to develop a case for legacy giving, devise appropriate marketing strategies and work with directors and trustees to increase organisational support for this method of fundraising. It should also show that you’re skilled at assessing the copy and design for such campaigns, and familiar with budgeting and planning, including performance analysis.

Bring us all this and you can look forward to all the opportunities which are generated by our innovations and increased investment in our people.

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To apply

Please email your CV, covering letter and equal opportunities monitoring form to jobs@actionaid.org

About your application:

Due to the high volume of applications we receive, we regret we will not be able to respond personally to applicants who are not short-listed. If you have not heard from us within two weeks from the closing date, please assume you have been unsuccessful on this occasion. Only shortlisted candidates will be contacted.

ActionAid is an equal opportunities employer. We warmly welcome applications from all sections of the community and aim to promote diversity.

Recruitment consultancies / agencies should not approach ActionAid with regards to open vacancies. We regret that agency candidates will not be considered.

All interested applicants must be able to provide proof of eligibility to work in the UK.