Market Analyst Keele University

Keele University -Directorate of Marketing & Communications

Starting salary; Grade 6, £24,520

An opportunity has arisen for an enthusiastic and experienced Market Analyst to join the University's Marketing team. The Marketing Team is part of the Directorate of Marketing & Communications and will directly support delivery of the University's ambitious plans for increasing and strengthening our recruitment of high calibre students from across the globe.

The Market Analyst will play a central role in the implementation of the Unit's programme of activities. They will use their skill and experience of data analytics to support strategy development and decision making about the University's markets, its position and portfolio (e.g. demand, supply, trends, student conversions, competitors, institutional course portfolio development, proposition development and position - including reputational indicators).

The successful candidate should hold a first degree or equivalent with a substantial element of statistical, mathematical, and/or operational research. Candidates should also have the ability to manage projects within tight deadlines, work well under pressure and remain highly organised throughout while working on projects. It is essential that the successful candidate can see the big picture and the effect of their recommendations on decision-making. The successful post holder must have the skill to look at all the data, sort through it and be able to visualise the result. Confidence and excellent communication and judgement skills are essential.

This new role is critical to the successful delivery of the University's ambitious plans for increasing and strengthening our recruitment of high calibre students from across the globe.

For a detailed conversation about the expectations of this role, please contact: John McCarthy, Director of Marketing & Communications, 01782 734942.

Job packs available: www.keele.ac.uk/jobs, vacancies@keele.ac.uk, Human Resources, Keele University, Staffordshire, ST5 5BG or Fax: 01782 733471.

Please quote reference number: SE12/43UK

Closing date for applications: 23 August 2012