Tigo Ghana Senior Brand Manager

A fantastic opportuniy to join our team in Ghana as a Branding Specialist. Coming from a Multinational Organization,with a backround in either FMCG or Telecommunication and experience in Brand development.

You will mainly be focused and responsible for:

• Develop brand and communication strategies in line with the commercial agenda
• Prepare(in consultation with Consumer manager) annual ATL/BTL budgets to include objectives, strategy and its impacts on Brand health and revenue
• Developing and coordinating Consumer communication investments
• Ensuring consistency and guidelines compliance of all Tigo communication
• Monitoring competitors’ decisions on media and consumer communication
• Accomplishing media and consumer communications budget
• Is responsible for own development by 1) actively preparing and participating in his/her own appraisal meetings in the performance management cycle and 2) actively participating in training & development activities
• Meets frequently with the Brand Communication Manager, and other relevant members of the Consumer, and Go to market departments
• Forms relevant functional relationships at all levels in the organisation

• Works according to Tigo People policies and procedures
• Ensures that relevant information is received, delivered and transferred on time
• Interprets the feedback from relevant functional areas and converts them into action plan
• Provides input for the Brand communications planning cycle
• Contributes to the development and implementation of the Brand communications action plan
• Contributes to Tigo’s network(s) in own area of expertise
• Makes optimal use of external service suppliers and authorities in own area of responsibility

• Responsible for planning and executing brand strategies and plans
• Responsible for managing the process of brand communication (advertising) development
• Responsible for managing the business relationship with Creative and Media agencies
• Responsible for generating productive relationships with media providers to drive goodwill for the brand.

Desired Skills & Experience

Min 10 years experience in Brand Development with Multinational Organizations

University degree, preferably in marketing, communication, engineering or business administration

MBA or master student preferably in marketing

Experience in marketing with knowledge of advertising and media planning

Company Description

Millicom provides affordable, widely accessible and readily available prepaid cellular telephony services to 38 million customers in 13 emerging markets in Latin America and Africa where the basic telephone service is often inadequate and where economic development and rising personal income levels are creating increasing demand for communication services. Millicom's shares are listed on the Nasdaq Stock Market under the symbol MICC and on Nasdaq:OMX (Stockholmsbörsen) under the symbol MIC.

Senior Brand Manager