DEVELOPMENT AND MARKETING COORDINATOR
Organization: Housing Works
Location: New York, NY, United States
Eligible Citizenship: All Non-US Citizens
Application Code: US13-Int
Job Function: Development / Fundraising / Grant-Writing
Issue Area: HIV / AIDS, Homelessness
About
Housing Works, a nonprofit founded in 1990 to combat the dual crises of homelessness and AIDS in New York City, has served over 25,000 New Yorkers since its inception. Housing Works provides housing, care management, primary care, job training, preventative services, outreach, legal support, and various other supportive services to over 5,500 people every year. Its entrepreneurial enterprises like the Housing Works Bookstore Cafe, Thrift Shops, and The Works Catering all support Housing Works’ client services and our local, state, and national advocacy efforts.
With Governor Cuomo’s commitment to end the HIV/AIDS epidemic in New York State by 2020, we are already hard at work both internally and externally to make this goal a reality. Only by addressing the social drivers of HIV/AIDS like poverty, education, and homelessness can we end the AIDS epidemic in New York State by 2020, in the U.S. by 2025, and worldwide by 2030.
Position Overview
Housing Works’ development department raises over $3.2 million dollars per year (6% of the total budget). Fundraising efforts include special events, direct mail appeals, capital campaigns, corporate and foundation grants, and one-on-one cultivation of major donors. The Housing Works’ marketing team assists every department to ensure that each department’s messaging is clear, concise, reaches its target audience, and follows our strong branding. The marketing department also creates various original content, including e-blasts, editorials, and interviews, and provides all design needed for our extensive special events throughout the year.
The Development and Marketing Manager will handle all broad-based fundraising marketing and analyze donation data monthly with the goal of improving donor cultivation, retention, and giving levels across the board. The Development and Marketing Manager will also work hand-in-hand with the marketing team to assist with social media content and analysis, drafting marketing and editorial content, and assisting with other production management as needed.
Responsibilities
- Handle all aspects of direct response efforts across channels (drafting letters, creating pieces with marketing, pulling appropriate lists from database, creating e-blasts, drafting telefunding scripts, and managing production with mail house and printer)
- Conduct analyses of past appeals and make recommendations for future fundraising efforts
- Conduct high-level donor research via prospect research tool
- Assist with marketing team’s social media content, posts, and analysis, and in drafting content
- Help with other projects across teams as needed
Desired Skills and Experience
Items indicated with an asterisk (*) are required- Bachelor’s degree*
- Experience managing direct response programs and analyzing results, and the confidence to make recommendations based on data*
- High level of proficiency in Excel and in one or more donor/customer management databases (i.e. Sales Force, Tessitura, Hub Spot, etc.)*
- Great writing skills, both editorial and marketing copy*
- Readiness to work as a team player
- Passion for excellence and commitment to our mission*
- Experience in donor management
- Prospect research background (experience with iWave or Donor Search preferred)
- Experience with design programs (Adobe, InDesign, etc.)
- Non-profit, advocacy, and event experience
Fellowship Logistics
During the fellowship year, all fellows are provided with:
- A pre-tax living stipend of $1100/month
- Housing and utilities
- Health insurance
- A professional development grant of $600
- An award of $1500 upon successful completion of the fellowship year
- Travel costs covered to and from placement site, training and retreats
Living and Working in the US: Fellows are provided with basic housing and a utilities stipend during the fellowship year. GHC coordinates housing for fellows placed in the United States in shared apartments or houses that meet GHC's safety standards. Housing arrangements are assigned prior to departure from Training Institute. Fellows at Housing Works will be housed in New York City, an urban city in the northeastern United States.
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