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Export Marketing Officer (IACT)

Secretariat of the pacific community
JOB DESCRIPTION
EXPORT MARKETING OFFICER (IACT)
BACKGROUND
The Secretariat of the Pacific Community (SPC) is an international organisation that provides technical and policy advice and assistance, training and research services to its Pacific Island members. SPC works in a wide range of sectors with the aim of achieving three development outcomes – sustainable economic development, sustainable natural resource management and development, and sustainable human and social development.
SPC’s headquarters are in Noumea, New Caledonia. It has regional offices in Suva, Fiji Islands, and Pohnpei, Federated States of Micronesia (FSM), and country offices in Honiara, Solomon Islands and Port Vila, Vanuatu. Additional information on SPC, particularly regarding its work in specific sectors, can be found on its website: www.spc.int.
LAND RESOURCES DIVISION (LRD)
LRD’s core business is to improve the food and nutritional security of the Pacific community through the sustainable management and development of land, agriculture and forestry resources. This is accomplished through the delivery of technical support, training and advice to SPC member country governments in the areas of plant protection, conservation and use of plant genetic resources, animal health and production, agroforestry, sustainable systems for agriculture, forestry and land management, and biosecurity and trade facilitation.
The IACT project is a €9 million project funded by the European Union, to be implemented over four years by SPC through its Land Resources and Fisheries, Aquaculture and Marine Ecosystems Divisions. This project will work with Pacific ACP states, the private sector and government agencies on a number of challenges such as the lack of competitiveness of primary sector exports, the lack of guaranteed supply, the lack of sustained quality, and the lack of increased competitiveness of its products that limit the ability of the Pacific ACP states to benefit from opportunities available in the global economic market.
The appointee, under the leadership of the Team Leader (IACT) through the Forestry and Agriculture Diversification team Coordinator, will be responsible for product branding, promotion, market studies, and providing information and technical advice on marketing agricultural, forestry and aquacultural produce from Pacific ACP states.
ROLES AND RESPONSIBILITIES
v Branding
· Training Pacific Island entrepreneurs and export partners in assessment of market niches, effectively branding products, including packaging, design, and placement in the market.
· Liaison with Pacific Islands and Invest (PITI), the Pacific Cooperation Foundation, Pacific Organic and Ethical Trade Community (POETCom ) and other such organisations to effectively promote a generic Pacific Islands brand/ image which is associated with quality, health (safe, nutritious and/or organic), green (low carbon footprint; eco-certified) and fairness (fair trade).
v Promotion
· In collaboration with partner export enterprises and marketing stakeholders, lead the development and production of promotions materials, and the development and implementation of publicity campaigns.
· Coordinate and organise participation of exporters in Pacific ACP states in relevant trade fairs.
v Market studies and information systems
· Oversee studies of export market potential and market information systems for key agricultural, forest or aquaculture products in the Pacific region.
v Technical advice
· Provide expert advice in developing marketing plans for partner export enterprises, including the use of traditional and new media, and social networking tools.
SELECION CRITERIA
Essential
Ø Bachelor’s degree in economics, business studies, marketing, media or communication, or related field.
Ø Extensive (> 5 years) relevant work experience in the Pacific region and/or the region’s major target markets.
Ø Relevant experience in marketing, branding and trading practices.
Ø Demonstrated experience in management, training, R&D, networking, communication skills, report writing and proposal preparation.
Ø Demonstrated experience in coordinating multimedia production and/or implementing publicity campaigns.
Ø Excellent interpersonal skills in the multicultural environment of the Pacific region.
Ø Willingness to travel and work in the Pacific region for extended periods, sometimes under difficult conditions.
Ø Excellent English language skills (oral and written).
Ø Excellent computer skills across necessary applications.
Desirable
Ø A working understanding of online marketing strategy/tactics.
Ø Have networks within the international fair trade/ethical movement.
Ø A working knowledge of French
Ø Be an effective public communicator.
SALARY, TERMS AND CONDITIONS
SALARY AND ALLOWANCES
The position is in Band 9 of SPC’s salary scale.
Salaries for staff recruited internationally at SPC are set in SDR (special drawing rights) and paid in the local currency (i.e. the Fiji dollar, FJD, in Fiji). As per SPC’s 2011 salary scale, the salary range for this band is SDR 1,896–2,844 per month. At prevailing exchange rates these amounts convert to approximately FJD 5,569 – 8,353 per month (USD 3,100–4,700; € 2,200–3,300).
An offer of appointment for an initial contract will made in the lower half of this range, with due consideration being given to experience and qualifications.
The organisation subsidises housing. A housing allowance of 75 per cent of the total rental, up to a limit of FJD 2,625 per month, will be provided. The minimum housing allowance payable is FJD 1,170 per month.
In addition, an establishment grant will be payable to non-residents of Fiji Islands. Where appropriate, other allowances, such as an education allowance, may be payable.
While SPC emoluments are not subject to income tax in Fiji at the present time, this status is currently under review by the Government of Fiji. Any change in this status will apply to Fiji nationals.
PROVIDENT FUND
The appointee will be eligible for membership in SPC’s Staff Provident Fund. Staff members contribute eight per cent of their base salary, to which SPC adds a matching contribution.
TENURE
The appointment is for a period of three years, with the possibility of renewal for a further period depending on performance and continued funding availability.
DUTY STATION
Suva, Fiji.
LEAVE
Annual leave will accrue at the rate of 25 working days per annum. For expatriate staff members, home leave fares are payable after 18 months of service.
Sick leave is 30 working days per annum.
MEDICAL BENEFITS
SPC’s Staff Medical Insurance reimburses doctor fees, cost of prescribed medicines, surgical and hospital costs, etc. up to certain percentages and limits. Supplementary medical insurance is available to increase these percentage reimbursements and limits.
FARES AND REMOVAL EXPENSES
For an appointee recruited outside Fiji, the cost of air fares by the most direct and/or economic route for the appointee and recognised dependants, and reasonable removal expenses by sea of personal and household effects, will be met by SPC on appointment and termination.
COMPUTING ENVIRONMENT
SPC has a standardised computing environment based on Microsoft Office running under Microsoft Windows.
SMOKE-FREE ENVIRONMENT
Smoking is not permitted in the work place.
EQUAL OPPORTUNITIES
SPC is an equal-opportunity employer. Recruitment is based entirely on merit, but in cases where two short-listed candidates are ranked equal by the selection committee, preference will be given to Pacific Island nationals.

APPLICATION PROCEDURES


The closing date for applications is 25 July 2011

Applicants are asked to use SPC’s online recruitment system.


Applicants who cannot access the online recruitment system may send their documents to: Director-General, Secretariat of the Pacific Community, P.O. Box D5, 98848 NOUMEA CEDEX, New Caledonia or submit them by fax (+687 26 38 18) or email (spc@spc.int, preferably as an electronic attachment in Microsoft Word format).

Applicants should provide their curriculum vitae and specifically address how their qualifications, knowledge and experience demonstrate their ability to successfully undertake the duties and responsibilities of the position in their cover letter. They should also provide names and contact details of three referees.