Head of Digital Content

Our client, a market leader in the mobile commerce sector, is seeking to fill the position of Head of Digital Content  

Role Purpose: The purpose of this role is to drive the Digital Content business (Music, Info and Bulk SMS).   
 

Specific Responsibilities 
 

Strategy

• Develop and drive Music strategy as per market trends and business objectives
• Develop and drive Bulk SMS strategy as per market trends and business objectives
• Develop and drive Info strategy as per market trends and business objectives
• Drive innovations across the product segments in-line with strategy

Increasing Market share

• Develop and execute marketing strategies to position and drive growth in the different segments
• Drive customer acquisition and usage of digital content products
• Building and manage key partnerships to position the digital content products
• Develop processes and framework for analyzing usage and consumption trends in order to increase sales

Profit and Loss Management

• Drive revenues as per the business targets
• Balance Profit and Loss as per business expectations
• Reporting and stakeholder management (internal and external)

Leading & Capacity building

• Build, lead and mentor the digital content team to sell, roll out and support digital content products
• Improve quality through knowledge management: e.g. develop/roll out training programs for commercial teams to be able to handle their responsibilities and the meet business goals.
• Improve quality, productivity and efficiency of the team.

Core Competencies & Experience

• 6 - 10 years in a Fast Moving Consumer Goods/Premium Rate Service Provider/Value Added Services/Mobile Network Operator, Marketing, product Management
• Proven marketing experience
• Must have managed multiple teams for a minimum of 4 years
• Has had P&L responsibility
• Knows how to manage teams to get things done: planning and follow through
• Strong analytical skills
• Has interest in mobile technology and products

How to apply: Send CV by email to: talentresource254@gmail.com
 

Interested candidates should submit an application letter and an updated CV

Closing date for receiving applications is 13th December 2013.

Note: Only shortlisted candidates will be contacted.