Manager: Regional Marketing

Reference Number	2270/LJ/Manager: Reg. Marketing/NM/10 Oct/Nspt
Job Title:	Manager: Regional Marketing
Location:	Nelspruit
Job Level:	4 Lower
Reports To:	EHOD Sales and Marketing Mpumalanga
Advert release date:	13 February 2012
No. of Positions Available:	1
Response Deadline:	19/2/2012
Objectives:	To develop, motivate, implement and manage a regional marketing strategy aligned to regional commercial objectives and Vodacom brand objectives to ensure continued strengthening of the brand, increased revenue for the business and increased market share.
Key Outputs:	• Manage all aspects of regional marketing including ATL, BTL, PR, sponsorship, brand presence, etc • Manage the Vodacom brand and ensure that the corporate identity is maintained and promoted • Post campaign evaluation of campaigns / promotions through ROI (return on investment) and PIR (post implementation review) reporting • Management of regional marketing budget • Build and maintain strong relationships with key stakeholders (government and media). Successful management of external service provides. • Manage all regional internal communication • Ensure that the regional marketing team are managed optimally using the performance management system as well as personal development plan • Monitor regional competitor analysis • Ensure all regional CSI initiatives are aligned and executed in accordance with the Vodacom Foundation strategy • Partner with the Sales Team in order to increase sales and market share.
Competencies:	Job Knowledge: • Marketing / Brand Management • Experience in B2C and B2B Marketing • Commercial Acumen • Computer Literacy • Media Knowledge • People Management Job Related Skills: • Communication (both verbal and written) • Attention to detail • Computer Literacy • Analytical • Presentation • Negotiation • Problem Solving • Project Management • Action Orientated • Interpersonal
Requirements:	Job Experience: • 5-8 years experience in Marketing – Retail/ Brand/ Telecommunications/FMCG of which 3 should be at Management/ Supervisory level (Essential) Education: • Matric (Essential) • 3 year Degree/National Diploma in Marketing (Essential) • MBA specialising in Marketing (Advantageous)
Other:	• Own transport • Code B/EB Drivers licence
Employment Equity:	The Company’s approved Employment Equity Plan and Targets will be considered as part of the recruitment process. As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply.