Marketing Manager RISI Brussels, Belgium or Bedford, USA

RISI, the leading information provider for the global forest products industry, is seeking a positive, proactive, and results-driven Marketing Manager for its subscription-based information products. This product set, recognized industry-wide as the most comprehensive source of its kind, covers all major grades globally and is used by companies throughout the forest products supply chain to make the best strategic and tactical business decisions.

The Marketing Manager will plan, implement and report on marketing programs for assigned products and collaborate with the rest of the marketing team on corporate marketing programs. This key position reports to the Director of Marketing and works closely with senior management, as well as with internal design, IT, and customer service teams to launch campaigns that drive revenue.

Core Responsibilities:

• Work with business managers and marketing director to create product marketing plans;
• Plan campaigns, including email, direct mail, telemarketing, paid search and other types of promotion;
• Manage, test and improve evergreen free-to-paid and renewal fulfillment series;
• Work with sales team on rollouts of new products and features;
• Identify opportunities and develop marketing lists from existing customer database or work to acquire new lists;
• Write copy for web and print;
• Manage internal and external resources to produce materials and execute campaigns;
• Manage invoices and costs;
• Ensure appropriate metrics are in place to measure results, maintain monthly reports, perform analysis to make improvements;
• Carry out other activities to support marketing, e.g. market research, some product development.

What you must possess to succeed with us:

• 2-4 years marketing experience including some or all of the following:

- Subscription products marketing;
- Online lead generation;
- Direct marketing;
- B2B marketing;

• Bachelor’s degree;
• Strong initiative;
• Strong analytical skills, with the ability to track and interpret results to constantly improve them;
• Excellent organizational and planning skills to manage schedules and juggle multiple projects;
• Solid copywriting and proofreading skills based on understanding customer needs and creating messaging to address those needs;
• Experience in online marketing including: Email, SEM, SEO, landing page optimization and online analytics.

RISI Offers:

• A competitive salary;
• A fun, team-orientated environment;
• Casual dress;
• Generous vacation, personal time off and holidays;
• Flexible scheduling;
• Training opportunities;
• Excellent benefits that include:

- Health, dental and vision insurances ;
- 401K with company match ;
- Life insurance ;
- Wellness and employee assistance programs ;
- Short and long term disability ;
- Flexible Spending Accounts.

To apply, please click here.

Please note: You will also have to pass a marketing and proofreading test to qualify for this position. 

We appreciate the time you spent in contacting us and thank you for your interest in RISI.

About RISI

RISI is the leading information provider for the global forest products industry. Our clients - 95% of the world's leading forest products companies, as well as industry suppliers, financial institutions and consumer products companies - use our market data, forecasts and analysis to make better decisions that enable their organizations to grow. 

With offices in Boston, Brussels, Atlanta, San Francisco, Beijing, Shanghai, Singapore and São Paulo, we have a truly international focus. With 150 employees worldwide, we're small enough that you can see the impact of your work, but big enough to have a wealth of seasoned professionals to learn from, many of whom are recognized as leading authorities in their fields. 

We're a great mix of stability and dynamism. Our oldest product has been published for more than 100 years. On the other hand, one of our keys to success is that we use information technology aggressively to fundamentally improve the value of our information to our customers. We're in growth mode. Thirty percent of our sales come from outside North America, and we're looking for that percentage to grow. 

We are looking for talented, dedicated people who can help us continue to build on our long-term success while remaining entrepreneurial and responsive to our customers. 

Find out more about RISI at www.risi.com. RISI, Inc. is an EOE.