Etisalat Vice President Commercial - Asia Region

Specific Accountabilities

• Support the implementation of marketing projects
• Identify regional P&S trends and innovations to keep the company abreast of changes in market developments
• Support Group Marketing and OpCos in localization and customization of P&S for the cluster
• Support Group Marketing in developing business cases for regional P&S in order to assess viability and compatibility of P&S in line with Group approved strategic initiatives.
• Support development of and validate pricing plans of OpCos
• Consolidate marketing performance measures which will drive a performance culture
• Identify market risk scenarios and recommend measures to mitigate the identified risks
• Communicate Group brand values and guidelines to OpCos
• Monitor all out-going Etisalat advertising campaigns at regional Level

Generic Accountabilities

• Support the development and alignment of the Commercial Strategy for the region and ensure that this strategy is implemented across the Region.
• Optimize and streamline related business processes to accomplish synergies across the commercial function in Group and Region so as to enhance performance and efficiency.
• Assist in the development, monitoring and control of the financial and manpower budget for the Asia region commercial division.

Desired Skills & Experience

• Minimum of 10-12 years of relevant experience, gained from telco group, major telco operation and/or consulting environement (if from the consulting sector, must have been consulting the region's telco groups)
• particularly strong expertise in pricing, marketing, distribution, sales
• ability to manage multiple stakeholders across numerous geographies, creating synergies and ensuring best practice is shared across operations for the benefit of the corporation
• Strong influencing skills - must be comfortable presenting at board/CXO level and be able to drive policies/strategies by gaining trust of local management teams
• Strong commercial knowledge and experience, with relevant strong marketing background
  Exposure to best practice marketing methodologies
• Master’s Degree in Marketing Management or equivalent.
  Professional certification such as CIMA in a relevant discipline

Company Description

Etisalat is the Middle East’s largest operator and the GCC’s third largest corporation. With a market value of approximately Dhs. 80 billion (USD 20 billion) and annual revenues of over Dhs. 32 billion (USD 8.7 billion) Etisalat is today on the verge of being numbered amongst the top ten operators in the world.

Etisalat is a multinational, blue-chip organisation with operations in seventeen countries across the Middle East, Africa and Asia. An estimated 2 million people benefit from regular work supplying Etisalat or its customers, including 53,000 who are directly employed by the company. Etisalat now has access to a population of more than two billion and its satellite network provides services over two thirds of the planet’s surface.

Etisalat is rated by Moody's: Aa3, Standard & Poor's: AA- and Fitch Ratings: A+, some of the highest ratings for a telecommunications company anywhere in the world. This reflects the company’s strong balance sheet, low debt position and proven long-term performance.

For further information please visit www.etisalat.ae